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    Graze research, in public

    The Feed Gym

    Graze tests one idea at a time about how a feed should be built, on real feeds whose creators lend a slice of every page to the experiment. Each test runs until readers have told us something, and every result — including the ones that found nothing — is here.

    25feeds taking part
    5questions answered
    2,391decisive visits gathered

    Testing now

    A balance of recent and popular · favouring likes

    Running now

    Gathering. The rate is published when the test settles, not before — a running total invites calling it early, which is the mistake this whole method is built to avoid.

    started Oct 11, 2026534 decisive visits18 feeds

    Chosen because balancing recent and popular and how much likes count has looked promising across 5 completed experiment(s).

    What works

    2 layers

    Layers readers measurably preferred. If you run a feed on Graze you can add any of these to it from your feed’s Gym page.

    A balance of recent and popular · nothing older than 30 days

    Readers preferred it
    58%53–62%
    the feed’s own orderingeventhe layer being tested

    Readers preferred it, winning 58 per cent of the visits where they engaged with one side or the other.

    435 decisive visits9 feedsOct 11, 2026

    A balance of recent and popular · scored over 7 days · nothing older than 30 days

    Readers preferred it
    60%55–65%
    the feed’s own orderingeventhe layer being tested

    Readers preferred it, winning 60 per cent of the visits where they engaged with one side or the other.

    352 decisive visits9 feedsOct 7, 2026

    Everything we have tested

    5 questions

    A balance of recent and popular · nothing older than 30 days

    Readers preferred it
    58%53–62%
    the feed’s own orderingeventhe layer being tested

    Readers preferred it, winning 58 per cent of the visits where they engaged with one side or the other.

    435 decisive visits9 feedsOct 11, 2026

    A balance of recent and popular · scored over 7 days · nothing older than 30 days

    Readers preferred it
    60%55–65%
    the feed’s own orderingeventhe layer being tested

    Readers preferred it, winning 60 per cent of the visits where they engaged with one side or the other.

    352 decisive visits9 feedsOct 7, 2026

    Trending · at least 1 like · nothing older than 30 days · favouring likes

    Readers preferred it
    59%55–63%
    the feed’s own orderingeventhe layer being tested

    Readers of one feed preferred it, winning 59 per cent of the visits where they engaged with one side or the other. That feed carried 69 per cent of the evidence and the other feeds did not show the same thing, so this is a result about that audience rather than about feeds in general.

    575 decisive visits10 feedsOct 3, 2026

    Newest first · only people you follow

    Readers preferred it
    61%56–65%
    the feed’s own orderingeventhe layer being tested

    Readers of one feed preferred it, winning 61 per cent of the visits where they engaged with one side or the other. That feed carried 66 per cent of the evidence and the other feeds did not show the same thing, so this is a result about that audience rather than about feeds in general.

    459 decisive visits10 feedsSep 27, 2026

    A balance of recent and popular

    Not enough evidence in three weeks
    75%59–86%
    the feed’s own orderingeventhe layer being tested

    Carried over from the previous system. Readers preferred it 27 visits to 9, which is just short of the bar, and the instrument that would have judged it was never certified.

    36 decisive visits10 feedsSep 19, 2026

    How this works

    A creator lends a share of every page — a quarter by default — to the gym. In those slots, readers see the layer being tested alongside what the feed would otherwise have shown, mixed together so neither gets a better position than the other.

    A visit is one reader, one feed, one sitting. A visit is decisive when the reader engaged with one side more than the other; most visits are not, because most people read without acting, and those count towards nothing.

    A test ends when readers have preferred one side clearly, when any difference is too small to matter, or after three weeks — in which case the honest answer is that the difference is smaller than this much traffic can show, and we say so.

    Nothing changes a feed automatically. A creator adds a proven layer if they want it.

    The instrument

    On one page in ten, both halves are the same ranking. If our method were favouring a position rather than a design, that check would drift away from half and every result here would be suspect. So we watch it, in public, whether or not it is flattering.

    51%should be 49%
    the feed’s own orderingeventhe layer being tested
    progress towards certifying200 / 200 visits

    The instrument is even: on checks where both halves are the same ranking, one half wins 51 per cent of the time over 387 visits.

    What counts as engagement

    Rarer actions count for more, because a signal people give seldom says more than one they give constantly. These are measured from the last 30 days across all of Graze, not chosen.

    asking for less like this−1000
    asking for more like this1000
    a quote post1000
    a reply766
    a repost410
    a like55
    seeing a post0
    exposure, not preference
    opening a post0
    clients do not report this yet, so it counts for nothing
    opening a link0
    clients do not report this yet, so it counts for nothing
    opening an author0
    clients do not report this yet, so it counts for nothing
    opening a reposter0
    clients do not report this yet, so it counts for nothing